Top Prospect: In This Day and Age, Everyone Can Be a Recruiter

Social media has undeniably changed the way organisations, communities and individuals communicate, allowing for the increased exchange of information and user-generated content (UGC). This has taken place noticeably in recruitment. Recruitment was once a process that required recruiters or job boards to facilitate the match-making between companies and candidates. Now, individuals and companies have much more resources at their disposal to market themselves and use their personal and professional networks to aid this process.

This is what a site like Top Prospect has already begun to prove. A social recruiting site, it facilitates the matching of jobs with candidates through a social referral process where you can refer friends, family or colleagues to jobs matching their skills and backgrounds. The added bonus: Monetary reward for those who refer someone the company ends up hiring. Companies pay an average USD $10,000 per hired candidate and Top Prospect takes a 40% cut. Another beauty of the site is that it has integrated with LinkedIn, allowing access to an extensive and powerful network available online. Safeguards are in place to make sure referrers do not flood the system – only three referrals are allowed per person to guarantee that referrals made are relevant and applicable. This begs the question as to the on-going value of contingent recruiters.

Now that companies are being forced to do more with less and yet are still willing to pay to hire the right person, sites such as Top Prospect can be invaluable to both the company and the job searcher. Not only are expensive job boards and recruiters taken out of the picture, but it is a much more dynamic and organic approach to searching for the right candidate, making use of the people who know the candidates best – their family, friends and colleagues. The power of one’s online social network cannot be underestimated – a point that the people behind Top Prospect are very much aware of.

(Sources: Techcrunch, Top Prospect)

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